Dispensary SMS Messaging

It really doesn’t cost that much to send a single text (or even multiple texts) to customers.

Benefits Offered by SMS Marketing for Dispensaries

When it comes to advertising for dispensaries, an option that is considered a “hidden gem” is SMS messaging. While this sounds pretty fancy, it’s actually a pretty simple and straightforward concept. For dispensaries, using this method of advertising is a must because other options are restricted according to the law. Keep reading to learn about the benefits offered by dispensary SMS messaging here.

A Higher Open Rate than Emails

One of the main advantages offered by SMS marketing is that the texts are opened up as much as 98 percent of the time when a customer receives it. This means that SMS messaging has an open rate that is much higher than all the other advertising options used today.

The fact is, emails are often lost in the spam folder, and it’s pretty easy for customers to throw out fliers they have been given. With texts, this isn’t the case. The likelihood of a text being opened and read is much, much higher.

A Cost-Effective Option

It really doesn’t cost that much to send a single text (or even multiple texts) to customers. Even if the message is being sent to many people, the cost isn’t an issue. In fact, SMS messaging is much more affordable when it is compared to other marketing options. This means that this marketing option is smart for any businesses, especially those that have a limited marketing budget.

Today Everyone is Mobile

There’s one thing that virtually everyone, of all ages, has with them all the time: their phone. This makes that SMS an effective way to reach people at any time, regardless of what they are doing or where they are.

When it comes to SMS messaging, there are many benefits that it offers. Knowing what these are can help a dispensary owner see why the strategy is so beneficial. More information about these services can be found by visiting the website. Being informed and knowing what this form of marketing has to offer are the best ways to take advantage of the strategy and utilize it to spread information about the specials and deals going on at a dispensary.